Gaming was previously considered a leisure activity, but now it has transformed into a professional sector as a ‘billion-dollar industry’ where several marketers, advertisers, and gaming companies have kept an eye on it.

Back in the 90s an exemplary ‘Super Mario’ series paved ways to establish and revolutionize various games available today in different genres.

Thank you, Mario!

So what are they?


With the rise of the gaming world with more and more opportunities, new concepts and user-interface games are also piling up tremendously.

Today, Games are so popular among men and women that gaming apps are one of the top active applications in mobile phones.

Overwhelming! (It is indeed)

Today, we have various genres of games to go depending upon the mood and time of an individual. Because we believe that ‘A good Gameplay generate conversions’

 “Whatever may be your taste in gaming, there’s truly a room for everyone’s game style.”

But what is typically a game genre?

How games are classified into different genres?

Why there is a need to do that?

And do the stats follow stereotypes?

These are some questions which need to be answered before we move further.

Ready, Get Set, And Go! (Hurrah)

Firstly, Genres are a broad diversity of games distinguished from other games based on gameplay features through a process called ‘’genrefication’’.

This enables the development and expansion of a market for target audiences and transform accordingly.

Genres are arbitrary and is inconsistent. It can differ from region to region and also game to game.


For Example – Strategy games are broadly classified into Real-time strategy games (RTS) and Turn-based strategy games (TBS).

Let’s delve into getting to know popular mobile game genres that are shaking the world.

Top 7 Mobile game genres that will ride in the global gaming market 2020

  • Hyper Casual Games- ‘Quick-Fun-Compelling’
    This genre is the best match for smartphones with its small game loops and minimalist UX designs.
    Hyper Casual Games are easy to access with astonishing user-engagement experiences. It leads people to addictive zone and have a simple tap and swipe options to play.
    It has come to our notice that super successful hyper-casual games in 2019 are made by KETCHAPP, VOODOO, and LION STUDIOS Some of the hyper-casual games are- Rider, Helix Jump, Ball smasher, etc.
  • Action Games- This game has made everyone blown away by its massive popularity, entertainment and engagement. Battle Royale games and Shooter games are currently stacked under Action Games in Appstore and Playstore. Thanks to PlayerUnknown’s Battlegrounds (PUBG) and Fortnite Battle Royale for their massive admiration and marketable gaming in the present timing.
    These games deal with survival and expedition with minimal equipment, weapons, and armor which prospers gradually exploring massive stages throughout the game. For Example- Call Of Duty® Mobile

    NOTE- Battle Royale and Hyper Casual Games are the best and most played games that dominated in 2019.

  • Role-Playing Games- This game provides fantastic elements and is intended to handle enemies or hunt for resources (weapons, armor, foods, and tools). It provides 3D rich experience with HD graphics. Now one can experience RPGs in every genre, be it adventure, strategy, action or sport. Every RPGs game follow variations in fundamental mechanisms and ongoing process by making changes in their Core and Metagames.

    The most well-liked games are Empire and Puzzle: RPG Quest, AFK Arena, Summoners Wars, and Darkness Rises

  • Sport games- Sports games are designed for all the die-hard sports lovers. These sports games can re-create and capture all the real-world fun elements. It exhibits the same level of sportsmanship which eventually makes virtual sports gaming into interactive sports gaming. The only difference between virtual sports and real sports is the availability of short game sessions in sports games.
    Herein, the Opposition side is steered by artificial bots and real players (multiplayer).

    For Example- NBA 2K20, 8 Ball Pool, True Skate, Flip Dunk, Golf Clash

  • Racing Games- Racing is a driven up competitive genre and provides a head-to-head challenge which makes a player triumph over the other players. Racing games accounts for some metagame (Car Development) but they vary in core games (Tapping/steering/timing, etc.)

    The most popular games are-Asphalt Series i.e. Asphalt 8 and Asphalt 9 in 2019, Hill Climb Racing, Bike Race: Free Style Games, Earn to Die 2

  • Strategy Games- Strategy games demand high situational awareness from a player i.e. reaction time, logical approach, etc. It makes a player to navigate through composite locations, solve puzzles. Strategy games have high monetization and high revenue growth.

    NOTE-Clash of Clans’ is the unchallenged supreme ruler of strategy game.

    Broadly Strategy Games are classified to
  1. Real-Time Strategy (RTS)- Battlefleet Gothic: Armada 2, Ancestors Legacy
  2. Turn-Based Strategy (TBS) – Battletech and many more.
  • Simulation Games- It is a fine genre of game gaining popularity gradually. It facilitates players to role-play real-world and fictional activities of the main character of a game.
    It can be construction and management simulations, theme simulations, and life or sports simulations.
    SimCity Buildit and Sim mobile is the most appropriate example of simulation games.
  • Genre-bending or genre-hopping is the new concept followed by the present era which is popularly called Hybrid games. It increases the likelihood of a game.

Among which the most popular genre is ‘Action-Adventure fusion’. It is usually an open-world game with a hybrid genre i.e. blend of both action and adventure under one platform. It comprises several levels of obstacles both longs and short term which requires elements of actions. It involves fast-paced action sequences that trigger a player in the long run of a game.

NOTE-The Action of Zeldais considered as all time and best action-adventure game.

Others include Shooter-RPG, Strategy-RPG and what not?

Hybrid games are like savory snack enriched with the tanginess of vivid gameplays and goodness of game mechanics.

Bingo! Hybrid games are more fun indeed.

Sources : Technavio, Statista, Superdata, Apptopia

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